Huge opportunity for multi-brand car service stations

According to survey, today, only one-third of the cars that are sold by the dealerships go back to the dealerships, post-warranty. The rest is an opportunity for the after-market services networks. (Business Standard 29.08.2011).

After sales service market is un organized in India and corporates are trying to make organized it by building chains of multi brand car service centers.  Bosch has over 500 authorized Bosch Car Service centers in India.  Castrol has castrol pit stops. Carnation Auto, Carz and many more are trying to establish chains of their multi brand workshops all across India.

According to industry analysts, bulk of the customers tend to move away from dealerships. That’s when the independent multi-brand outlets will be an option for them. These outlets have as a unique proposition — “multi-brand and a one-stop-shop for many of the auto needs of the customers”.

“From 2010, 2 million cars are being added each year, with more and more people are graduating from two-wheelers to four. Today, there are over 18 million cars on the Indian streets. Globally, car service is not owned by the manufacturer, but by privately-held multi-car service network,” said co-founder and managing director Venu Donepudi. (Business Standard 29.08.2011).

Source News:
http://www.business-standard.com/india/news/multi-brand-car-servicing-biz-set-to-grow/447441/